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Business Insider·4 min read·medium

I'm a mental strength coach who works with founders. AI is causing a burnout surge — here's my advice for combatting it.

I'm a mental strength coach who works with founders. AI is causing a burnout surge — here's my advice for combatting it.
✦AI Summary

A mental strength coach reports that startup founders are experiencing increased burnout due to the misuse of AI in their workflows. The author suggests that founders should stop trying to optimize every task and recognize that AI can hinder skill development and cognitive recovery.

Why it matters

This highlights the psychological toll of rapid AI adoption and the importance of maintaining human cognitive engagement in professional environments.

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Courtesy of Amy Morin Amy Morin is a psychotherapist, podcast host, and author who coaches people on mental strength. AI is leading to more burnout and exhaustion among startup founders she coaches. The solution, she writes, is to accept they can't optimize everything all the time — even with the help of AI. "I've never felt more burned out than since I started using AI." As a psychotherapist and the author of "The Mental Strength Playbook," I've been hearing some version of this from the startup founders who reach out to me for mental strength coaching , to help them stay strong during the age of AI. Most of them are frustrated that AI isn't handing them back the time and energy they thought it would. Many of them feel less productive and more emotionally exhausted now than they did a year ago.

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