Huawei launches Mate 90 with homegrown chips to...
Huawei has launched its new Mate 90 smartphone series featuring proprietary 'LogicFolding' chips as part of a strategy to regain global market share. Despite growth in its consumer business, the company faces significant headwinds in its electric vehicle partnerships, which saw a 29% decline in deliveries.
Why it matters
This highlights the ongoing impact of U.S. sanctions on Chinese tech giants and the broader volatility of the Chinese automotive and consumer electronics markets.
Huawei unveiled its Mate 90 smartphone series featuring its own 'LogicFolding' chip on China's National Day, aiming to recover lost global market share after U.S. sanctions in 2019. The company plans to expand its HarmonyOS operating system overseas within 1-3 years and hopes to leverage China's chip manufacturing to boost international sales. Meanwhile, Huawei's electric vehicle partnerships face declining sales amid a broader slump in China's auto market, with Huawei-powered EV deliveries dropping 29% year-on-year in September.
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