How art mail clubs are rekindling the love for post
Art mail clubs are gaining popularity as a way for people to reconnect through physical letter writing and curated artistic keepsakes. Young artists are using social media platforms to build communities and share the intimate experience of receiving personalized mail.
Why it matters
This trend highlights a growing cultural desire for tangible, slow-paced human connection in an increasingly digital-first world.
People are going back to the art of letter writing, thanks to art mail clubs. Ironically, through the social media. Mostly based on monthly subscriptions, art mail clubs are a physical mail service in which artists deliver curated artworks, small keepsakes and letters to members, mostly via post. We catch up with a few youngsters who run these clubs.
The joy of receiving a letter, the intimacy of reading something written and sent solely to you was immense for Megha Saji. The 24-year-old artist from Thiruvananthapuram wants to share this feeling with others through her fledgling art mail club.
Megha Saji's Kumo Art Mail Club sends a letter, a painted postcard, a bookmark, and a few stickers to the subscribers | Photo Credit: SPECIAL ARRANGEMENT
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