How Apple’s folding iPhone could reshape the smartphone market
Apple is expected to unveil a folding iPhone and a revamped Siri, powered in part by Google's AI, under new CEO John Ternus. Analysts predict the folding phone, despite its high price, will lead the nascent market and generate significant revenue, while Siri's AI improvements aim to compete with Google's Gemini.
Why it matters
This launch could redefine Apple's position in the smartphone and AI markets, influencing consumer adoption of new technologies and shaping the competitive landscape for major tech companies.
How Apple’s folding iPhone could reshape the smartphone market - Inside Retail Asia
Apple’s new CEO faces his first big test.
When new CEO John Ternus unveils Apple’s latest products on Wednesday, Wall Street expects him to show that the company can still deliver breakthrough hardware and a Siri virtual assistant capable of competing in the AI race. Analysts expect Apple to announce at its Cupertino, California, headquarters a new iPhone that folds open like a passport. They said it could quickly emerge as the category leader in the nascent folding phone market, despite an expected price of more than US$2,500 and hav having cameras and processors that may not lead the market.
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