CNBC·4 min read·medium
He beat Big Tobacco. Will the same playbook work against Meta and social media? - CNBC
J
Jonathan Vanian
✦AI Summary
Mike Moore, who led the historic tobacco settlement, is applying his legal strategy to hold social media companies accountable for youth addiction. Meta has already agreed to a $17 billion settlement, though further litigation remains ongoing.
Why it matters
This legal strategy could fundamentally change how social media platforms operate and protect minors.
As a central figure who helped negotiate the blockbuster $246 billion tobacco master settlement in 1998, Mike Moore sees the writing on the wall for Meta and its social media rivals like TikTok and Google's YouTube.
technologybusinesssocial justice
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