Has Ford got cheap car fever? A $25K crossover is supposedly on the way.
Ford is reportedly developing an entry-level crossover priced around $25,000, expected to launch in 2029. The vehicle, which may feature hybrid and internal combustion options, is part of a broader strategy to address the current automotive affordability crisis.
Why it matters
As new vehicle prices continue to rise, major automakers are under pressure to reintroduce budget-friendly models to maintain market share.
new entry level Has Ford got cheap car fever? A $25K crossover is supposedly on the way. Ford dealers were told about the new Escape-sized model; one of them spilled the beans.
55 Credit: Aurich Lawson Credit: Aurich Lawson Text settings Story text Size Small Standard Large Width * Standard Wide Links Standard Orange * Subscribers only Learn more Minimize to nav Talk of the affordability crisis may be penetrating corporate boardrooms. Hot on the heels of the name and starting price for Ford’s new affordable electric truck, news leaked today that the sub-$30,000 Fathom isn’t the only cheap Ford in the works. According to a report at Automotive News , the automaker is working on a new entry-level crossover that will start at around $25,000, although don’t expect it in showrooms until 2029.
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