Google Expands Generative UI Beyond AI Mode Into AI Overviews
Google is expanding its 'generative UI' feature, which creates custom interactive tools and visual layouts, from its AI Mode into AI Overviews. The rollout is framed as a tool for educational tasks, allowing users to interact with simulations and calculators directly within search results.
Why it matters
This marks a shift in how search engines function, moving from providing static links to offering dynamic, interactive applications generated by AI.
Google's generative UI, which builds custom visual layouts and interactive tools, has started reaching AI Overviews after launching in AI Mode last year.
SEJ STAFF Matt G. Southern 7 hours ago ⋅ 2 min read SEJ STAFF Matt G. Southern Senior News Writer at Search Engine Journal Bio Follow Google has started rolling out generative UI into AI Overviews. The capability builds custom visual layouts, interactive tools, and simulations on the fly. Until now, it only lived in AI Mode, Google said in a back-to-school announcement Wednesday.
In practice, generative UI usually produces a custom visual layout. Sometimes, when Google's model decides it would help, that includes an interactive tool or simulation. A search like "ph scale" can return an interactive visual inside an AI Overview.
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