‘Give me another medal!’: meet the hair stylist who has taken over the World Cup
London-based hair stylist Jayèma has become a prominent figure behind the scenes at the 2026 World Cup. She has provided grooming services for elite players from several national teams while navigating the intense atmosphere of international football.
Why it matters
It highlights the unique, often overlooked support roles that contribute to the culture and personal well-being of athletes in major global sporting events.
Jayèma has been in the World Cup training camps of Brazil, USA, Canada and England. Jayèma has been in the World Cup training camps of Brazil, USA, Canada and England. World Cup 2026 ‘Give me another medal!’: meet the hair stylist who has taken over the World Cup Jayèma on working with England stars, a new look for Raphinha and forging a friendship with Lamine Yamal’s family
The article is a human-interest feature story with no political or ideological agenda.
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