Gears of War Launches New Clothing Line For Crisis Text Line
Xbox Game Studios and DPI Merch have launched the 'Gears of War: Never Fight Alone' clothing collection to support the Crisis Text Line. All net revenue from the sales of these items will be donated to the mental health organization.
Why it matters
This initiative highlights the growing trend of gaming companies leveraging their intellectual property to fund and raise awareness for mental health support services.
DPI Merch is working with Xbox Game Studios to support a worthy cause as they have created the new Gears of War: Never Fight Alone Collection. As you can see here, the collection consists of a single design featuring the slogan and artwork by Luke Preece. The collection features a T-shirt and a hoodie, depending on how you wanna rock the design, and each purchase includes a Never Fight Alone sticker as a small bonus. According to its release, all net revenue from product sales goes toward the Crisis Text Line, the modernized version of the Crisis Hotline, available if you or someone you know needs support. If you're a fan of the video game franchise and you love to support worthy causes, then this is a no-brainer for fans everywhere.
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