Gateway 2000's hilariously bad ads in the 90s (Part II)
This article reflects on the unconventional and often humorous advertising strategies used by Gateway 2000 in the 1990s. It highlights the company's aggressive marketing, which relied on barnyard puns and massive ad inserts to fuel rapid growth.
Why it matters
It provides a historical look at tech marketing evolution and the bold, personality-driven strategies that defined the early PC era.
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Party hats and sunglasses on animals are the fart jokes of advertising. Somehow lazy and effective, shallow yet infectious, and definitely not too tasteless for Gateway 2000 or its wunderkind president.
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