Galaxy Z Fold8 duo and Flip8 exceed Samsung's pre-order targets in Europe
Samsung's latest Galaxy Z Fold8 and Flip8 foldable smartphones have exceeded pre-order targets across Europe, India, and South Korea. The new models are showing strong year-over-year growth compared to their predecessors.
Why it matters
Strong pre-order performance indicates sustained consumer interest in the foldable smartphone market despite broader economic uncertainty.
Samsung unveiled the Galaxy Z Flip8 , the Galaxy Z Fold8 , and the Galaxy Z Fold8 Ultra on July 22, and all three of them will go on sale starting August 7. However, like previous models, these foldables are also currently on pre-order in different regions, and they have exceeded Samsung's pre-order targets in Europe.
Not just that, Samsung announced that these three new foldables also surpassed total pre-orders for last year's Galaxy Z Fold7 and Galaxy Z Flip7 by 20% year-on-year in Europe in the first 11 days since their July 22 unveiling, with the Fold8 accounting for almost 40% of the total pre-orders in Europe.
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