Former Miss HK Shirley Yeung live streams up to 10 hours a day to support family
Former Miss Hong Kong Shirley Yeung has pivoted to a career in live streaming in mainland China to support her family. Her dedication has led to recent commercial success, including a new jewelry brand endorsement.
Why it matters
Highlights the shifting career paths of aging celebrities and the growing influence of the live-streaming economy in Asia.
Hong Kong actress Shirley Yeung has shifted her career focus to mainland China in recent years, turning to live streaming and expanding her presence on social media to support her family.
According to HK01, the 48-year-old often spends more than 10 hours a day live streaming, with some sessions stretching from late at night into the early hours of the morning.
Her efforts appear to be paying off, with Yeung recently bagging an advertising deal with a jewellery brand.
The former Miss Hong Kong champion recently attended a promotional event for the brand, where she looked elegant in a white gown paired with statement earrings and matching high heels.
Photos from the event quickly made rounds on social media, with netizens praising Yeung for her youthful appearance.
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