Foreo Expands Beauty Tech Portfolio With LED Devices and Wellness Supplements
Swedish beauty tech company Foreo is expanding its product line with new LED skincare devices and a range of wellness supplements. The company is targeting different market segments by offering both accessible, retail-friendly devices and high-end, clinic-grade technology.
Why it matters
This reflects a growing trend in the beauty industry where companies are blurring the lines between consumer electronics, skincare, and holistic wellness.
Foreo Expands Beauty Tech Portfolio With LED Devices and Wellness Supplements Foreo is hitting both ends of the beauty tech market with its launches, in addition to a foray into wellness.
Originally known for its electronic cleansers, the Swedish beauty tech group is doubling down on LED devices, launching Foreo UFO LED Lighthouse Panel, $59, on Wednesday exclusively at 1,500 CVS stores nationwide. It's a handheld compact LED device where Frensel lenses concentrate 32 LEDs into a targeted stream of light that reaches up to 2 meters away.
The Estée Lauder Cos. to Keep Too Faced, Smashbox and Dr. Jart+
All About Ariana Madix's Avant Garde Beauty for the 'Love Island USA' Season Eight Finale
7 Fashion and Beauty Store Openings to Know in Southern California
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in