For Punjab Polls, Satish Poonia May Use Haryana Blueprint, Team From Rajasthan
BJP leader Satish Poonia is implementing a micro-management strategy for the upcoming Punjab Assembly elections, modeled after successful tactics used in Haryana. The plan emphasizes booth-level organization and localized team structures.
Why it matters
This strategy highlights the BJP's efforts to strengthen its grassroots presence in a state where it has historically struggled to gain a dominant political foothold.
The BJP's Satish Poonia, appointed the party's Punjab in-charge, has started prepping the strategy for Punjab Assembly elections due next year - which by most accounts, could follow the pattern used in Haryana to great success. The plan focuses on separate teams for every assembly seat, small groups for different areas, leaders with strong personal contacts and regular feedback from the ground.The BJP's challenge in Punjab is to come to grips with the political and social situation in every assembly constituency and this is where going small could help. Going Small As senior leaders hold mega rallies to set the tone, smaller teams can work at the assembly and booth levels. The aim will be to combine a big campaign with strong ground-level organisation.Under Poonia's strategy, an assembly constituency will be divided and each area put under a separate team, sources said.
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