Ferrari's first ever electric car sold for record $40m at auction - BBC
Ferrari's first electric vehicle, the Luce, sold for a record-breaking $40 million at a charity auction. The car has faced criticism from traditionalists for its design and departure from the brand's combustion engine heritage.
Why it matters
The sale underscores the high-end market's interest in luxury electric vehicles despite resistance from traditional automotive enthusiasts.
Share Save Add as preferred on Google Osmond Chia Business reporter RM Sotheby's The Ferrari Luce was launched in May Ferrari's first ever electric car has fetched $40m (£29.5m) in a charity sale, setting a record for a new vehicle sold at auction.
The sale of the Ferrari Luce - brainchild of the British iPhone designer Sir Jony Ive - raised more than 35 times the usual price of the car at the event at RM Sotheby's in California.
The Luce faced a backlash when it was launched in May. Some commentators said it strayed from the marque's traditional designs and lost part of the brand's identity by being battery-powered and having five seats.
Sotheby's said all proceeds of the sale will be donated to the Ferrari Foundation's educational programmes.
Sotheby's did not name the buyer of the custom Luce which features a unique finish and bespoke parts.
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