Electric vehicle sales in the U.S. are showing signs of life
U.S. electric vehicle sales are recovering after three consecutive quarters of growth, driven by competitive pricing and high gas prices. While Tesla remains the market leader, legacy automakers like Toyota and Rivian are gaining ground.
Why it matters
The rebound suggests that the EV market is maturing and becoming more resilient to policy changes and incentive fluctuations.
Don’t go writing the obituary for the U.S. electric vehicle just yet. After sales tanked following the cancellation of tax credits last year, they’ve been growing for the last three consecutive quarters, according to a new report from Cox Automotive .
EV’s captured 6.1% of the U.S. market, their best showing since the third quarter of 2025. The data shows that the EV market is “finding its footing again,” Stephanie Valdez Streaty, director of industry insights at Cox Automotive, said in an analysis that accompanied the new report. EV prices have become more competitive, and high gas prices have sparked renewed consumer interest, she added.
Toyota, Rivian, and Subaru led the pack. Sales of the Toyota bZ and Lexus RZ about doubled following a refresh that hit dealerships late last year. The updated models adopted Tesla-style charging ports and received larger batteries, more powerful motors, and faster charging times.
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