Disney wants staffers to use AI for their annual reviews and goal setting

Disney has embraced AI tools under CEO Josh D'Amaro. Samuel Boivin/NurPhoto via Getty Images; Kevin Mazur/Getty Images for Disney Disney's AI push has a new target: annual reviews. Employees were encouraged to use AI tools when crafting their self-assessments and goals. There could be drawbacks to the practice, workplace experts warn. Disney employees may have AI to thank for their next raise. The Mouse House encouraged employees to use AI ahead of their annual reviews, including by suggesting that they ask chatbots to generate their goals and ways they can improve in the year ahead. This is the latest instance of Disney's internal AI push and is an example of how big corporations, including tech giants like Meta and Amazon, are using the AI tools they've invested in to shake up performance reviews or rethink how to evaluate employees .