CSR spending lacks deep impact, job creation: Amitabh Kant

Former NITI Aayog CEO Amitabh Kant has criticized current corporate social responsibility (CSR) spending for failing to generate significant jobs or rural impact. He advocates for a shift toward technology-driven, scalable rural entrepreneurship to boost India's economic growth.
Why it matters
Addresses the disconnect between corporate philanthropy and tangible economic development in India's rural sectors.
Former NITI Aayog CEO Amitabh Kant has called on Indian companies to move beyond conventional corporate social responsibility (CSR) initiatives and invest in scalable, job-creating rural entrepreneurship models that can deliver meaningful social impact.
Speaking at an event organised by Suzuki Motor Corporation in Bengaluru on Friday, Kant said India must prioritise technology-driven, job-rich entrepreneurship in rural areas to achieve its ambition of growing from a $4 trillion economy to a $30 trillion economy by 2047.
“To be able to do this, you need growth, but with growth we need jobs. You need to create large-scale entrepreneurship, and you need to create entrepreneurship in rural areas of India and create jobs in the Bharat of India, not only in the urban areas,” he said.
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