Cosmetics Business picks: 6 new era LED launches taking the treatment from head to toe
The beauty industry is seeing a surge in at-home LED light therapy devices, with brands expanding their offerings from facial masks to body and scalp care. Consumer interest is driven by the technology's potential for anti-ageing, acne treatment, and hair growth.
Why it matters
The shift of clinical-grade technology into the consumer market reflects broader trends in health-tech and personal wellness.
Once confined to clinic walls, LED treatments have taken to the mainstream as several brands invest in the tech-led treatments, tools and devices.
According to a recent survey conducted by Censuswide on behalf of sexual wellness brand LELO, more than one in five (22%) have already tried some form of LED light therapy, with almost half (49%) planning to test the treatment for themselves in the near future.
The research also highlighted the range of benefits of these treatments, with top motivation for using LED at home revealed as its potential anti-ageing benefits (36%), followed by acne and scar healing (28%) and hair loss (26%).
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