Collector inaugurates BBBP scheme awareness week in Salem
Salem District Collector K. Elambahavath inaugurated an awareness week for the Beti Bachao Beti Padhao (BBBP) scheme to promote girl child education and empowerment. The initiative includes signature campaigns and training school students as ambassadors to address declining sex ratios.
Why it matters
Government-led social initiatives like BBBP are essential for addressing gender inequality and improving educational outcomes for girls in India.
Salem District Collector K. Elambahavath inaugurated the Beti Bachao Beti Padhao (BBBP) scheme awareness week here on Tuesday (June 23, 2026).
The article reports on a government awareness campaign in a neutral, informative manner.
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