CIPA leads collaborative drive to unlock creative economy

Convened by the Companies and Intellectual Property Authority (CIPA) through the Levy on Technical Devices Fund (LTDF), the high-level stakeholder engagement brought together representatives from government, regulators, financial institutions and the private sector to tackle some of the industry's most persistent challenges, from funding and skills development to intellectual property protection and market access. CIPA Strategy Manager, Lucky Matseka, said the country's greatest wealth extends far beyond its mineral resources."Botswana possesses not only natural resources beneath the ground, but also an abundance of intellectual and creative capital within its people," he added when welcoming delegates. Matseka described creativity as more than an artistic pursuit, calling it a strategic asset capable of driving economic growth, innovation and national development when properly supported. "Creativity is therefore not merely an artistic pursuit; it is a strategic asset for national development," he asserted.