Business Insider·3 min read·medium

China's AI price war is entering a new phase

China's AI price war is entering a new phase
AI Summary

China's AI industry is shifting from blanket price cuts to tiered pricing models based on task efficiency rather than token volume. Bank of America analysts suggest this evolution is driven by intense domestic competition and the impact of US export controls.

Why it matters

This shift indicates a maturing AI market where the economic value is moving toward reasoning capabilities and specialized workflows rather than raw processing power.

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China's AI price war is entering a new phase as companies compete on the cost of completing AI tasks. Long Wei/VCG/Getty Images China's AI price war is moving beyond blanket token price cuts, BofA says. Companies are increasingly competing on the cost of completing AI tasks, not processing tokens. US export controls accelerated China's AI push, fueling fiercer domestic competition. China's AI price war is moving beyond blanket token price cuts as companies increasingly compete on the cost of getting artificial intelligence systems to finish tasks, according to a Bank of America report published Thursday. The shift follows aggressive price cuts after low-cost Chinese AI models such as DeepSeek intensified competition across the industry. The economics are now changing, BofA said.

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