Cheng Chung Design reimagines suites at St Regis on the Bund
Cheng Chung Design has renovated the suites at the St Regis on the Bund in Shanghai, moving away from traditional Art Deco ornamentation. The new design focuses on materiality, proportion, and artisanal craftsmanship to create a residential, mansion-like atmosphere.
Why it matters
It reflects a shift in luxury hospitality design toward understated, residential-style aesthetics that prioritize cultural heritage over overt luxury.
St Regis on the Bund, Shanghai has unveiled newly renovated luxury suites, envisioned by Cheng Chung Design.
Reinterpreting Shanghai’s distinctive Deco heritage, the project explores how the city’s unique blend of Eastern and Western influences can evolve through a contemporary design lens.
Replacing interiors that once celebrated Art Deco through overt ornamentation, the design reframes Shanghai Deco as a living language rather than a historical style. Instead of recreating the decorative richness of the past, the suites distil its essence into an atmosphere of understated luxury. Heritage is no longer expressed through embellishment, but through proportion, materiality and the quiet precision of artisanal making. The result is a residence that feels less like a hotel suite and more like a contemporary mansion that has gracefully evolved over generations.
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