Carta and NewView partner, hoping to entice more startups to let employees sell shares early
Carta and NewView Capital have partnered to simplify the process for late-stage startups to offer tender offers, allowing employees to sell shares early. This initiative aims to provide liquidity to workers in private companies that are staying private for longer periods.
Why it matters
As startups delay IPOs, employee equity liquidity has become a critical factor in talent retention and compensation strategy.
Startups are staying private longer leaving employees, who typically take a portion of their compensation as stock they can’t sell, with little hope of early liquidity.
An increasing number of late-stage startups are recognizing this and offering tender offers to employees. These are transactions that allow employees (and, often, early investors) to sell a portion of their shares for a predetermined price to an approved investor.
To simplify the tender process, NewView recently partnered with Carta. The collaboration combines NewView’s secondary deal-structuring experience with Carta’s equity platform. Ravi Viswanathan, founder and managing partner of NewView, pitches this as a way to help startups launch and manage liquidity programs more seamlessly.
“The hope is that this partnership will make it easier for CEOs and companies to think about tenders,” he said. He wants founders to think about giving employees early liquidity as a “win-win-win” for workers, companies, and investors alike.
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