BRA Day 2026: Empowering breast cancer patients through information and options
The American Society of Plastic Surgeons is promoting Breast Reconstruction Awareness (BRA) Day to ensure patients are fully informed about their surgical options. The campaign emphasizes that education and patient choice are critical to improving quality of life after a breast cancer diagnosis.
Why it matters
Improving patient access to information regarding reconstructive surgery can significantly impact long-term psychological and physical recovery outcomes.
Annual campaign highlights education, patient choice and access to breast reconstruction
The American Society of Plastic Surgeons (ASPS) is the largest organization of board-certified plastic surgeons in the world. Representing more than 11,000 physician members worldwide, the society is recognized as a leading authority and information source on cosmetic and reconstructive plastic surgery.
The Plastic Surgery Foundation (The PSF), founded in 1948, supports research, international volunteer programs and visiting professor programs.
A breast cancer diagnosis can leave patients facing difficult decisions during an already vulnerable time. Breast reconstruction is a deeply personal decision, and each patient deserves timely, accurate information about all the available options including implants, using their own tissue (autologous tissue), an aesthetic flat closure or a prosthesis, to make the choice that best aligns with their goals.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in