blowing Tesla breaks into car culture
Jo King, a Tesla owner in Essex, has customized her electric vehicle with a bold pink design and bubble-blowing features. She uses the car to challenge the male-dominated car enthusiast culture and promote feminine expression in automotive design.
Why it matters
The story highlights the intersection of personal expression and the evolving demographics of electric vehicle ownership.
Share Save Add as preferred on Google Lewis Adams Essex Lauren Carter/BBC Jo King admitted her striking Tesla got plenty of double takes from surprised drivers The owner of a bright pink, bubble-blowing Tesla said her audacious car helped to break into a male-dominated culture.
Jo King, 45, designed the eye-catching £45,000 electric vehicle with her husband, Matt, who she lives with in West Mersea, Essex.
Together, they have kitted it out with heart-shaped exhausts and a number plate that almost spells out "unicorn" - and King admits it gets plenty of "double takes".
"You can't miss it, that's the comment we usually get," she told BBC Essex presenter Sonia Watson.
She purchased the Tesla Model Y to save money on petrol when commuting to London.
Bubbles can be pumped out of its heart-shaped exhausts and it features road-legal bubble number plates, as well as unicorn valve caps.
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