Blackpink’s 10th anniversary overshadowed by fan backlash
Blackpink's 10th-anniversary celebration was marred by fan backlash due to poor planning and limited access for supporters. Members, particularly Jisoo, issued apologies for the event's execution and the disappointment caused to fans.
Why it matters
It illustrates the high expectations fans have for major K-pop milestones and the potential for PR fallout when management fails to meet those standards.
Blackpink marked 10 years since its debut on Aug 8, reuniting to meet fans and go live online, but the celebration came with repeated apologies over how the anniversary was handled.
YG Entertainment first announced the event on Aug 6 – just two days before – saying it would hold an in-person gathering “somewhere in Seoul” for 40 paying Weverse members.
It did not confirm which members would attend, adding the caveat that only those “available by schedule” would take part, and the application window stayed open for just nine hours. The compressed timeline and vague details left many with the impression that the event had been put together at the last minute.
All four members ultimately attended the “Meet & Greet” fan event held that afternoon on Aug 8 at the National Museum of Korea in Yongsan-gu, Seoul.
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