Bitcoin Suisse plans to cut up to half its Swiss jobs as it shifts work abroad
Bitcoin Suisse is restructuring its operations by cutting Swiss jobs and shifting IT development to Bratislava and Vietnam to reduce costs. The company aims to expand its services beyond crypto into broader wealth and asset management.
Why it matters
Reflects a strategic pivot in the crypto-financial sector toward institutional wealth management and cost-efficient global operations.
The Zug-based company, which employs around 200 people globally, is also closing its IT development site in Copenhagen. It already operates a hub in Bratislava and plans to establish another in Vietnam.
“In Bratislava and Vietnam, we can provide these services at significantly lower cost,” CEO and co-founder Andrej Majcen told Swiss outlet Finews , which first reported the restructuring.
He said the decision reflected its international growth strategy and was unrelated to difficult crypto market conditions.
Founded in 2013, Bitcoin Suisse offers crypto trading, custody, staking and lending. Majcen told Finews the company now wants to expand beyond crypto into broader wealth and asset management services for wealthy individuals and institutional clients.
The company has begun securing licenses to support that expansion. Its Liechtenstein subsidiary received authorization under the European Union’s Markets in Crypto-Assets framework in June, allowing it to serve clients across selected European Economic Area markets.
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