Big Bad Wolf Book Sale Back to ICE BSD for 10th Year: What's New?
The Big Bad Wolf book sale is returning to ICE BSD in Indonesia for its 10th anniversary, featuring millions of books at significant discounts. The event will run 24 hours a day and includes rare editions and a new partnership for English-language Islamic children's books.
Why it matters
The event is a major cultural and retail milestone for literacy and book accessibility in the Indonesian market.
TEMPO.CO, Jakarta - The Big Bad Wolf (BBW) Books international book bazaar will return to Halls 2-3A at ICE BSD, Tangerang, from October 28 to November 1, 2026. Marking a decade of BBW in Indonesia, the event will run 24 hours a day with free admission.Big Bad Wolf Books Indonesia Country Director Marthius Wandi Budianto stated that this year's Jakarta edition will feature millions of international titles at discounts of up to 90 percent. He noted that the organizer frequently encounters recurring questions whenever the event visits a city.Visitors often inquire about new collections, as well as what sets this edition apart from previous events.
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