Bengaluru woman turns Rs 5,000 cupcakes into Rs 1 crore bakery
Megna Jain transformed a small cupcake business started in college with Rs 5,000 into a successful gourmet gifting company called Dream A Dozen. The business survived pandemic-related closures by pivoting to corporate gifting.
Why it matters
It serves as an inspirational case study for small business entrepreneurship and the importance of adaptability in the food industry.
A cupcake business that began in a college corridor with just Rs 5,000 has grown into a gourmet gifting venture serving more than 500 clients. Bengaluru entrepreneur Megna Jain started selling homemade cupcakes at the age of 18, decorating them during college breaks and turning a personal passion for baking into a source of income. Years later, she founded Dream A Dozen, an all-women kitchen that has built a business around cakes, cookies and customised corporate gift hampers.Her journey, however, was not a straightforward rise. From facing resistance within her college to dealing with operational difficulties and shutting down for six weeks during the Covid-19 pandemic, Megna had to repeatedly adapt her business model.
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