Beekeepers welcome 'transparency' around honey labelling

New European Union regulations now require honey producers to clearly label the country of origin and the percentage of blends in their products. Irish beekeepers have welcomed this change, hoping it will combat honey fraud and help consumers distinguish between local and imported products.
Why it matters
This regulatory shift aims to increase market transparency and support local agricultural sustainability by allowing consumers to make informed purchasing decisions.
Beekeepers have welcomed a change in European Union product labelling laws that now require that the exact country of origin for honey be clearly labelled for consumers.
The directive came into effect on 14 June and requires Irish honey producers to list the places where its honey blends come from and the percentages it is made up of.
Honey products already on the shelves following the directives' passing were not affected.
Before the new directive producers could label their product as being of "EU and Non-EU blends".
Beekeepers say the new law brings more clarity for consumers.
The new labels on honey products in shops showing consumers the exact country of origin of the product will give people choice, Paul O'Brien, founder of the Irish Bee Foundation told RTÉ’s Drivetime.
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