Beats 360 announced with interchangeable headband and cushions, and IPX4 rating

Beats today announced a new full-sized pair of wireless headphones, the Beats 360. These new headphones are targeted specifically at people who prefer using full-sized headphones in the gym and feature customizability and durability features, along with things borrowed from other Beats/Apple audio products.
The Beats 360 are made from more hard-wearing materials and target long-term wearability. They feature an IPX4 water-resistance rating, a first for a pair of Beats headphones. The ear cushions ship by default in a Performance knit mesh material with foam padding but can optionally also be swapped for a soft leather material.
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