Bakery in Montreal vandalized with anti-tech message after switching to self-serve model
A Montreal bakery was vandalized with anti-tech graffiti following its transition to a self-service model. While activists claimed the act was a protest against alleged facial recognition technology, the owners deny using such systems.
Why it matters
The incident highlights growing public anxiety regarding the intersection of automation, surveillance, and local business practices.
Broken windows are shown at the Mamie Clafoutis bakery in Montreal on Aug. 3. Nicolas Delourmel/The Canadian Press
Only a faint outline of the words “Action anti tech” remained on the brick wall outside a bakery in Montreal this weekend after someone smashed the store’s front windows overnight Wednesday.
It was the second time in less than three months the Saint-Denis St. location of the Mamie Clafoutis bakery chain had been targeted.
“I was at home, I was sleeping when the police called me 45 minutes after midnight to tell me my windows had been smashed,” recounted Nicolas Delourmel, co-founder and owner of the bakery chain. “I was there half an hour later.”
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