Argos is getting a makeover - but can it attract new shoppers?
Argos is facing a period of uncertainty as it transitions to new ownership following years of struggling to compete with online retailers like Amazon. While some customers value the brand for its convenience and nostalgia, others find its business model outdated compared to modern e-commerce.
Why it matters
The struggle of Argos highlights the broader challenges faced by traditional high-street retailers attempting to pivot toward digital-first consumer habits.
Published 10 minutes ago Do you still shop at Argos? And if so, what do you think of it?
The chain has been a fixture of the British High Street for more than 50 years and is still used by around half of all UK households.
But it has struggled to thrive in recent years, facing fierce competition from online giants like Amazon, resulting in stagnating sales and store closures.
Its owner Sainsbury's recently announced it was selling the chain for a lot less than it paid for it just 10 years ago.
But the new owners say they see "real opportunities" for growth, including opening new standalone shops. Can they succeed where Sainsbury's did not?
Image caption, Enrico has fond memories of using Argos's now-discontinued print catalogue
When the BBC spoke to shoppers in central London this week, the retailer seemed to divide opinion.
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