Apple touts $1.4 trillion in App Store billings and sales, 90% without a commission

Apple reported that its App Store facilitated $1.4 trillion in billings and sales in 2025, with 90% of transactions occurring without commission. The company also highlighted the growth of AI-integrated apps ahead of its upcoming WWDC event.
Why it matters
The data provides insight into Apple's ecosystem scale and its strategic pivot toward AI-driven software.
Apple on Thursday offered its annual update on the state of the App Store ecosystem ahead of its Worldwide Developers Conference (WWDC) that begins next week. The technology giant said that its App Store facilitated over $1.4 trillion in developer billings and sales in 2025, a figure up from the $1.3 trillion it announced last year around this time.
The article presents corporate data and industry context neutrally, acknowledging both the scale of the ecosystem and the commission model.
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