Apple’s new CEO may have just told millions LinkedIn is 'not important'
Apple's new CEO John Ternus has drawn attention for maintaining a sparse LinkedIn profile that fails to list his new role. While he has recently joined X, his limited professional social media presence has sparked speculation about his views on the importance of platforms like LinkedIn for tech executives.
Why it matters
The digital footprint of high-profile executives often serves as a signal for industry trends and corporate communication strategies.
Apple’s new CEO John Ternus may have just told millions of professionals around the world that LinkedIn is 'not important' when you are trying to reach the top of the tech industry. John Ternus became Apple CEO on September 1 after more than 25 years at the company, but his LinkedIn profile still does not list him as CEO. Instead, the profile identifies Ternus as Apple’s vice president of hardware engineering. It also leaves out much of his career at Apple, including his involvement with major products such as the Apple Watch and AirPods.For someone who has risen to lead one of the world’s biggest technology companies, his limited LinkedIn presence is notable.Limited information on Apple CEO John Ternus’ LinkedIn profileJohn Ternus’ LinkedIn page contains only a small amount of information about his professional career.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in