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Business Insider·3 min read·medium

Apple may have finally fixed its most embarrassing software

Apple may have finally fixed its most embarrassing software
AI Summary

Apple's upcoming iOS 27 update features a revamped Siri powered by Gemini AI models, showing significant improvements in contextual understanding. While still in beta and occasionally struggling with accents, the assistant is becoming a more competitive tool.

Why it matters

This marks a major shift in Apple's AI strategy, signaling a move toward integrating third-party large language models to improve user experience.

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Nikolas Kokovlis/NurPhoto via Getty Images A version of this story originally appeared in the BI Tech Memo newsletter. Sign up for the weekly BI Tech Memo newsletter here . Apple has a habit of showing up late to the tech party and still being the best-dressed. It might do it again with the new Siri in iOS 27 this fall. Right now, Siri is bad — and that's not a harsh take. Ali has ChatGPT pinned to his iPhone's home screen. I have Gemini in a prime spot for quick access to a genuinely useful AI assistant. These are the habits Apple is up against. But I'm using Gemini less after a few days of test-driving the first iOS 27 beta and years of dunking on Siri. It turns out Siri's new intelligence is based on Gemini models . One nice update is that Siri AI (as Apple calls it) indexes your phone to capture details from texts, emails, notes, and calendar events. I got answers to queries like "when's my next personal training session?" and "by when do I have to cancel the hotel reservation for a refund?" Siri could fish out the answers to my somewhat vague prompts. It's convenient to have a dedicated Siri app, too. I find its responses less flattering and more concise than those of other LLMs. At long last, Siri impressively draws on real-world knowledge. While watching the Knicks parade , I showed Siri a photo and played dumb. It knew exactly what was happening and why. It also gave me helpful commuting tips when I asked, pulling from relevant local news sources. Siri is not yet excellent. It still sometimes misunderstands my non-American accent (Gemini usually doesn't). And I can't get Siri to answer activity-related questions because it needs access to my Health app (it has access). This is, of course, a first beta experience. But my hunch is that come this fall, when the masses get access, Siri will be at least better than bad. Sign up for BI's Tech Memo newsletter here . Read the original article on Business Insider

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