Apple approves Poke as the first AI agent on its Messages for Business platform

Startup Poke has become the first AI agent approved to operate on Apple's Messages for Business platform. This integration allows users to interact with AI-driven services directly through the iMessage interface.
Why it matters
This marks a significant step in Apple's strategy to integrate AI agents into its ecosystem ahead of broader AI announcements.
Poke , a startup that turns using AI agents into something as simple as sending a text message, has become the first AI agent approved to run on Apple s Messages for Business platform. Previously limited to partnered businesses such as airlines, retailers, hotel chains, and others, Apple s platform offers a standardized interface for business messaging that supports with both automated chat systems and live agents. Until now, it had not been open to AI agents.
The article reports on a tech industry development using neutral, factual language without political or ideological framing.
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