Amazon Rebrands Kindle Unlimited To Kindle+

Amazon has rebranded its Kindle Unlimited subscription service to Kindle+ while maintaining the same $12 monthly price. The update focuses on expanding the audiobook library, including content from self-published authors and AI-generated narrations.
Why it matters
This shift highlights Amazon's strategy to leverage its massive self-publishing ecosystem and AI technology to compete more aggressively in the audiobook market.
The service still offers a library of books, magazines and comics, and now includes a larger selection of audiobooks.
Cherlynn Low for Engadget Add Engadget on Google: Preferred Source Google Discover We may receive a commission on purchases made from links.
You exist long enough as a subscription service, and eventually you'll get a "+." Kindle Unlimited, Amazon's subscription service for borrowing books, comics and magazines, is the latest service to fall. In an email to subscribers, Amazon said it's renaming the subscription to Kindle+ and expanding its library of audiobooks.
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