Amazon expands ultra-fast delivery service to more than 120 Indian cities
Amazon has expanded its 'Amazon Now' ultra-fast delivery service to over 120 cities in India. The company aims to reach 300 cities to capture growing demand ahead of the festive season.
Why it matters
Rapid expansion of logistics networks in emerging markets is a key indicator of e-commerce growth and competitive strategy.
Amazon has expanded its ultra-fast delivery service, Amazon Now, to more than 120 cities across India, doubling its footprint in two weeks as the e-commerce giant steps up its delivery network ahead of the festive season. Amazon Now offers thousands of products, including groceries, fruits and vegetables, frozen food, personal care items, fashion and beauty products, small appliances and home and kitchen goods.
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