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The Indian Express·3 min read·easy

Alia Bhatt fails Monday test, witnesses 70 percent drop

K
Kriti Sonali
Alia Bhatt fails Monday test, witnesses 70 percent drop
AI Summary

The film 'Alpha', starring Alia Bhatt, experienced a significant 70 percent drop in box office collections on its first Monday. Despite being part of a major spy franchise, the film faces stiff competition and mixed performance trends.

Why it matters

It reflects the volatile nature of the Indian film market and the challenges of sustaining momentum for major franchise releases.

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Alpha Box Office Collection Day 4 Live Update: After earning Rs 57.60 crore worldwide in its opening weekend, Alpha, the latest film in the YRF Spy Universe, collected an estimated Rs 3.85 crore net in India on Monday, its fourth day in theatres, according to trade tracker Sacnilk. The Alia Bhatt and Sharvari starrer ran across 6,997 shows during the day. With Monday's earnings, the film's total India net collection stands at Rs 37.85 crore, while the India gross has reached Rs 45.34 crore. Worldwide, the film has earned Rs 63.64 crore. Also Read – Alia Bhatt’s Alpha goes rogue to pander to a post-Dhurandhar landscape The Monday number marks a sharp decline from the film's weekend run. Alpha had opened on Friday, July 3, with a collection of around Rs 9 crore, before growing about 25 per cent on Saturday to an estimated Rs 11.50 crore. The film closed its opening weekend at approximately Rs 34 crore net in India, in line with trade projections of a Rs 30 crore plus weekend. Monday's collection represents a drop of over 70.9 per cent from Sunday. Alpha follows Sita, played by Alia Bhatt, a young woman raised in isolation and trained into a lethal covert operative by Lt Col Fateh Singh, played by Bobby Deol, the man she has grown up believing is her father. When she uncovers a devastating secret about her stolen childhood, she goes rogue, and her trail leads her to RAW chief Vikrant Kaul, played by Anil Kapoor, and to Durga, played by Sharvari, a tactical operative raised far away in Spain. Directed by Shiv Rawail, who earlier made The Railway Men, Alpha is the seventh film in the Yash Raj Films Spy Universe and the first in the franchise to be led by women. The film released alongside the ongoing run of Welcome To The Jungle, drawing a share of screens away from the Akshay Kumar starrer. The movie's weekday trend, beginning with Tuesday's numbers, will determine the shape of its first-week total.

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The article reports on objective box office data and industry trends without editorializing.

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