Ajay Devgn, Tiger Shroff respond to FDA's notice for elaichi ad, SRK's reply awaited

Ajay Devgn and Tiger Shroff have submitted their responses to the Maharashtra Food and Drug Administration (FDA) in connection with the Elaichi advertisement, while Shah Rukh Khan’s response is still awaited.Responses from Devgn and Shroff have been received by the regulator. However, the FDA has reportedly not yet received a reply from Shah Rukh Khan, according to a report by CNN-News18 reported on. Further details are awaited.The development comes weeks after Shah Rukh Khan, Ajay Devgn and Tiger Shroff were issued show-cause notices by the Maharashtra FDA over their association with the this campaign. The regulator questioned whether the advertisement could amount to surrogate promotion of Vimal Pan Masala, which is prohibited in Maharashtra.The FDA argued that although the advertisement is for an elaichi product, its branding could create an indirect connection with the pan masala brand.