ABC’s livestreamed news show is powered by trending topics
ABC News has launched 'Searched,' a streaming show that curates news based on real-time social media trends and search engine data. The program is part of a strategy to reach audiences shifting away from traditional broadcast television.
Why it matters
The show highlights how legacy media organizations are adapting their content strategies to align with the digital consumption habits of modern audiences.
ABC News has officially introduced Searched, a livestreamed show that highlights stories people are discussing on social media and searching on the web, as reported earlier by Variety. Though the network just announced the show now, Searched began airing on the ABC News Live streaming channel in April, which appears on both Disney Plus and Hulu.
In the press release, ABC News says Searched “pulls real-time data from the top search engines and social media platforms to provide topical news for the audience.” A recent episode of Searched highlighted an Illinois Powerball winner, NBA star Russell Westbrook’s retirement, and Tropical Storm Lala. You can find a backlog of episodes on the ABC News YouTube channel.
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