A hundred years ago | Olympia motor show
This archival piece from 1926 highlights the excitement surrounding the Olympia Motor Show in London. It details the popularity of affordable '£100' cars alongside more expensive luxury models.
Why it matters
Provides historical context on the evolution of the automotive industry and consumer trends in the early 20th century.
A hundred years ago | Olympia motor show From the Archives, October 23, 1926 London, October 21: Hundreds of visitors to Olympia tomorrow when the Motor Show opens are likely to besiege “£100” cars, of which, it is stated, already nearly 25,000 have been ordered while enquiries for them are arriving from all over…
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