A couple turned a blog into a 7-figure business in 8 years. They explain 4 ways to make money online.
Kelan and Brittany Kline built a successful personal finance blog, The Savvy Couple, which generated $1.3 million in revenue by 2023. They utilized strategies like display advertising and digital products to scale their business after starting with minimal investment.
Why it matters
The story illustrates the potential for individuals to achieve financial independence and business success through digital entrepreneurship and content creation.
Kelan and Brittany Kline are the co-creators of The Savvy Couple. Kelan and Brittany Kline Kelan and Brittany Kline started a money blog, The Savvy Couple, in 2016. By 2023, their online business was bringing in $1.3 million. The Klines have used four strategies to make money online, including display ads and digital products. The 9-to-5 lifestyle never quite suited Kelan Kline. His first job out of college in 2012 was in insurance sales and involved cold calling. "It lasted about two weeks," he told Business Insider. Quick corporate stints became "kind of a recurring story for me." He cycled through several jobs before becoming a jail deputy in Rochester, New York. By 2016, he and his wife, Brittany, were newly married, had bought a starter home, and were paying down roughly $40,000 in student-loan debt. "There was a lot of financial burden on us," he said.
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