The Hindu·3 min read·medium

'99 Quna Festival' Wraps Up as Qunabox's Physical AI Entertainment Debut Draws Crowds, Giving Its Second Growth Curve Early Market Validation

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'99 Quna Festival' Wraps Up as Qunabox's Physical AI Entertainment Debut Draws Crowds, Giving Its Second Growth Curve Early Market Validation
AI Summary

Qunabox Group successfully concluded its '99 Quna Festival' in Shanghai, showcasing its new physical AI entertainment technology. The event highlighted motion-sensing gaming and digital avatar creation, signaling a potential new growth phase for the company.

Why it matters

This demonstrates the commercial viability of integrating physical AI into consumer entertainment, potentially shifting how offline venues engage audiences.

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SHANGHAI , Sept. 14, 2026 /PRNewswire/ -- Qunabox Group's "99 Quna Festival" drew to a close on the evening of Sept. 13, when the last AI interactive terminal in Shanghai shut down its experience channel for the day. Over the five-day event, the focus fell not only on the group's already-proven multi-sensory interactive marketing business but also on the physical AI entertainment segment it opened to the public for the first time. Consumer queues and spontaneous approaches from brands, cultural tourism operators, game companies, intellectual property owners and offline venue operators all pointed to one signal: the consumer-facing entertainment second curve that Hong Kong-listed Qunabox Group Limited (00917.HK) is trying to build with physical AI technology has won early recognition from the market.

On site: long lines at the motion-sensing game zone, digital avatars as "social currency"

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