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Business Insider·3 min read·easy

6 networking mistakes that could cost you a job

6 networking mistakes that could cost you a job
✦AI Summary

Career experts advise that effective networking requires personalization and consistency rather than generic outreach. The article highlights that while social media is a useful tool, face-to-face interactions remain the most effective way to build professional relationships.

Why it matters

In a competitive job market, understanding how to network effectively is essential for career advancement and job security.

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Almost always employed workers are seeing their job finding rates fall. damircudic/Getty Images Networking is key , especially in a tight job market, so Business Insider asked career coaches for tips. It requires being specific and consistent, whether online or in person. It's easy to come across as self-centered or to ask for the wrong types of favors. You might be networking all wrong — and it could be costly. In an era of AI-generated applications and a sluggish job market for many desk workers, making connections can be key to standing out and landing a role. While forming solid professional relationships can help, it's not always easy to know how to start. Career coaches and etiquette pros shared dos and don'ts for building professional relationships: Write something personalized When networking, people too often post generic messages on LinkedIn that don't break through.

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