3 million views and counting: the Israeli marriage proposal that broke the internet

A viral marriage proposal video featuring Ido Gallico and Emily Maman has reached nearly 3 million views in two days. The proposal involved a staged car breakdown scenario to surprise the bride-to-be, which was captured by a professional photographer.
Why it matters
The story illustrates the power of social media virality and the evolving trends in modern romantic gestures.
Ido Gallico and Emily Maman never imagined in their wildest dreams that they would break the internet like this, but their marriage proposal video has, as of this writing, reached nearly 3 million views in just two days. It all began when Gallico, 28, a fitness coach from Kiryat Tivon who works with children on emotional empowerment, decided to propose to his girlfriend, Emily Maman, 26, a social worker. He contacted Ravid Boaz, a well-known marriage proposal photographer on Instagram, and suggested something a little different: that the two collaborate on a role-playing setup and pretend they did not know each other and had just happened to meet along the way.
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